Media Coverage

  • Keeping Outdoor Amenities Accessible and Secure

    Jun 05, 2025
    Maintaining warm-weather amenity spaces involves more than dumping the occasional bag of chlorine in the swimming pool. ConnectCRE recently chatted with Athenes Bauza, business development director at FirstService Residential, who discussed the value of continuous, thoughtful oversight of seasonal amenities. 
    "Often, properties leverage existing building staff to maintain and manage amenity spaces to control costs. As a result, property teams are spread thin. Additionally, this requires building maintenance workers to handle tasks they may not have been trained for."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    — Athenes Bauza, Business Development Director | New Development & Multifamily Rentals
     
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  • Harnessing Outdoor Amenities to Improve Tenant Retention

    May 30, 2025
    By proactively upgrading and maintaining amenities, building owners and third-party management companies can boost resident satisfaction and remain competitive in the rental market. For Connect CRE, and CRE MarketBeat, Athenes Bauza, Business Development Director at FirstService Residential, shares how this is especially true in the summer for tenants seeking outdoor comfort.
    "Management and ownership would do well by analyzing resident amenity access data to determine higher in-demand days and times. With that information in hand, promotional efforts could be used to help move traffic to low-demand areas."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    — Athenes Bauza, Business Development Director | New Development & Multifamily Rentals
     
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  • Making the Most of Your Annual Board Meeting

    May 29, 2025
    Many boards struggle to get residents to attend for annual meetings. In Cooperator News, Maria Hurst, New Development Group vice president, shares best practices for improving attendance, meeting structure, and achieving quorum.
    "The prep is the most important part. Most boards meet once a month regularly throughout the year, but sometimes you just can’t fit everything in. Discuss with your managing agent, super, and board what’s happening in the community so everyone is privy to things they may not have been aware of previously. You want to provide as much information as possible."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    — Maria Hurst, Vice President, New Development Group 
     
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  • Keith Werny Discusses Water Rate Hikes with Habitat Magazine

    May 28, 2025
    City agencies are considering a 3.7% increase in water rates. Co-op and condo boards will need to incorporate the rate increase into the annual budget process.

    Keith Werny, CityLine Division president encourages his boards to be proactive and explore solutions that improve efficiency and reduce consumption.
    "If your building has a boiler or cooling tower, another clue the building is wasting water is the amount of chemicals being used for water treatment. Building management systems, which typically include a range of sensors and controls, will add another layer of scrutiny."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    — Keith Werny, CityLine Division President 
     
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  • Keith Werny shares his approach to managing buildings with diverse resident communities

    Jan 30, 2025
    The term ‘diversity’ encompasses an expansive range of demographics within a population, from ethnicity, age, gender and orientation, ability, religion, and socioeconomic status to culture, language, and personal lived experience. In Cooperator News, Keith Werny, CityLine Division president, discusses how FirstService adapts to meet the specific needs of the boards and residents in their managed properties.
    "Our endgame is to be a trusted advisor to the boards we serve. That goes beyond building budgets and compliance."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    — Keith Werny, CityLine Division President 
     
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  • New York City’s mandatory composting rules for multifamily buildings

    Jan 23, 2025
    Starting October 6, 2024, curbside composting became mandatory for multifamily properties across New York City, which created challenges for some boards and building owners. In an article by New York Post, Stephanie Cardello, vice president of compliance, shares how some buildings have grown to embrace and support this new requirement.
    "We manage a 16-floor condo building in Gramercy. In four days, the composting bin was full. People were really into it. Once mandatory composting kicked in, they asked for a bin in every compactor room. So now there are 16 bins, and we have to make sure the staff has time to empty those bins."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    Stephanie Cardello, Vice President, Compliance 
     
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  • The Compliance Crunch: How FirstService helps clients keep up with New York City requirements

    Jan 10, 2025
    Compliance with local laws is a crucial part of a board’s duty to maintain safety and avoid costly fines from New York City agencies. In an article by Habitat Magazine, Keith Werny, CityLine Division president, and Stephanie Cardello, vice president of compliance, share how FirstService helps boards and building owners stay ahead of compliance deadlines, education programs for property managers, and the value of automated compliance platforms.
    "SiteCompli collects our compliance data and puts it into a nice, neat web portal. Then we adapt it into Excel spreadsheets and Smartsheets, and from that we manipulate the data to create a digital dashboard. Each manager can access their properties and easily toggle through the dashboard for each of their addresses."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    Stephanie Cardello, Vice President, Compliance 
     
    "If there’s something that’s required by a lot of our buildings, we can use our size as leverage. For example, with Local Law 157, which requires the installation of natural gas detectors near all gas appliances in residential buildings, we can see what products are out there and try to get the best pricing available. Then, we give those options to our managers and boards."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    Keith Werny, CityLine Division President 
     
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  • Ben Kirschenbaum shares how FirstService helps boards comply with the Corporate Transparency Act

    Dec 02, 2024
    Condominium and cooperative boards must comply with the Corporate Transparency Act by filing beneficial ownership information with the Department of the Treasury's Financial Crimes Enforcement Network by January 1, 2025, or face penalties. Ben Kirschenbaum, Vice President and General Counsel for FirstService Residential New York, discussed how our legal and compliance teams are helping boards satisfy their requirements.
     
    "This is something that FirstService is doing nationally, because this is not just a New York issue. It affects homeowners associations, co-ops, and some condos across the country."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    Ben Kirschenbaum, Vice President and General Counsel 
     
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  • Holiday Decor Tips for Multifamily Property Managers and Landlords

    Nov 14, 2024
    Holiday decorations can be dazzling and dividing, especially in New York City where resident populations are extremely diverse. FirstService Residential helps boards and building owners thoughtfully decorate their common spaces and enforce building policies that keep residents safe during the holidays. 

    In Connect CRE, Ashlee Friedmann, a managing director of our Multifamily Rental Division, shared how her team helps keep the peace during the holiday season and works to minimize fire hazards and building violations.
     
    "It’s important to find a balance between the owner’s vision for the property and the sense of community among the residents. Some residents have different views on how the building should be decorated. It’s management’s responsibility to ensure everyone is pleased with the look of their homes while keeping safety at the top of their minds."
    Ashlee-Friedmann-Managing-Director-Multifamily-Rental-Division-Headshot-Circle-FirstService-Residential-New-York-05-22-2024
    Ashlee Friedmann | Managing Director, Multifamily Rental Division 
     
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  • Successful Social Programming: The Value of Building Relationships

    Nov 08, 2024
    We partner with boards to create exciting event calendars for residents that help foster a sense of community and enhance curb appeal. Maria Hurst, a vice president in our New Development Group, spoke with CooperatorNews to share her insights on maximizing available resources for tailored programming in the buildings we manage.
     
    "Success is largely measured through direct feedback from residents. That’s one reason we believe in fostering a personal connection between the board, building staff, and residents. These conversations help us fine-tune our work to elevate the lifestyle of each resident."
    Maria-Hurst-vice-president-new-development-group-headshot-circle-FirstService-Residential-New-York-11-08-2024
    — Maria Hurst, Vice President | New Development Group 
     
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